In advance of RankBrain, Google didn’t realize synonyms and would return literal interpretations of the word. From Google: “…before we had Sophisticated AI, our techniques simply just looked for matching words. For instance, should you searched for “pziza” – Except there was a page with that specific misspelling, you’d https://alfredq520ein2.therainblog.com/26376541/all-about-google-search-ranking